HTC Desire 728 Ultra
The HTC Desire 728 Ultra is a budget-focused device, powered by the Mediatek MT6753 (28 nm), built for basic everyday tasks (2016).
2016 · Lower-mid-range · Android 5.1.1 (Lollipop)ⓘ Grades compare this device against others in its own market segment (Mid-range), not against every device on the site.
⚡ Quick Specs
Size5.5" · 157.9 x 77.8 x 7.9 mm (6.22 x 3.06 x 0.31 in)
ChipsetMediatek MT6753 (28 nm)
RAM3GB
Storage32GB
Main Camera13 MP · LED flash
⚖️ Compare With
✓︎ Pros
✓Lightweight at 153g — easy to carry
✓3.5mm headphone jack for wired audio without adapters
⊗ Cons
✗Smaller 2,800 mAh battery — may need midday charging
✗Basic Mediatek MT6753 (28 nm) for simple tasks only
✗Only 3GB RAM — apps may reload frequently
⚠️ Not ideal for
Heavy usage daysGamingMultitaskingMultitasking
ℹ️ Overview
Announced
2016, August. Released 2016, October
Also Known As
Also known as HTC HTC Desire 728 Ultra Edition
⚙️ Performance
Chipset
Mediatek MT6753 (28 nm)
Entry-level — basic tasks only
CPU
Octa-core 1.5 GHz Cortex-A53
OS
Android 5.1.1 (Lollipop), Sense UI
RAM
3GB
Apps may reload frequently
💻 Display
Sharpness
267 ppi
Pixels visible at normal viewing distance
Panel
Super LCD2
Standard LCD display
📷 Camera
Main Camera
13 MP
Capable for everyday photos
🔋 Battery
Capacity
2,800 mAh
May need midday charging with heavy use
Type
Li-Po 2800 mAh, non-removable
📱 Design & Build
Weight
153g
Very light — comfortable for long use
Dimensions
157.9 x 77.8 x 7.9 mm (6.22 x 3.06 x 0.31 in)
Colors
Black Gold, Cappuccino Brown
Sensors
Accelerometer, proximity, compass
📶 Network
Technology
GSM / CDMA / HSPA / EVDO / LTE
Speed
HSPA 42.2/11.5 Mbps, LTE Cat4 150/50 Mbps
2G Bands
GSM 850 / 900 / 1800 / 1900 - SIM 1 & SIM 2
3G Bands
HSDPA 850 / 900 / 1900 / 2100
📡 Connectivity
WiFi
Wi-Fi 802.11 b/g/n, hotspot
🔊 Sound
Loudspeaker
Yes, with stereo speakers
❓ Frequently Asked Questions
No, the HTC Desire 728 Ultra does not support 5G — it supports GSM / CDMA / HSPA / EVDO / LTE.
No, the HTC Desire 728 Ultra does not have NFC.
Yes, the HTC Desire 728 Ultra supports microSDXC expandable storage.
The HTC Desire 728 Ultra SIM configuration: Nano-SIM + Nano-SIM.
Yes, the HTC Desire 728 Ultra has a 3.5mm headphone jack.
Yes, the HTC Desire 728 Ultra has stereo speakers.
The HTC Desire 728 Ultra ships with Android 5.1.1 (Lollipop), Sense UI.
The HTC Desire 728 Ultra uses microUSB 2.0.
The HTC Desire 728 Ultra supports Wi-Fi 802.11 b/g/n, hotspot.
The HTC Desire 728 Ultra has 4.1, A2DP.
